Denim powerhouse 7 For All Mankind LLC was founded in the
fall of 2000 by entrepreneur Peter Koral of Koral Industries
in Vernon, California. 7 For All Mankind was the first denim
brand to launch the premium denim category into the United
States contemporary market, offering women a luxury jean made
from superior fabrics imported from Italy and Japan, processed
with innovative treatments in new and advanced Los Angeles
laundries, and fitted for an improved sexy and sophisticated
fit.
Within five years 7 For All Mankind has become both an established
modern classic for its sophisticated fits as well as a leading
trend setter for having been the first denim brand to establish
trademark fame with a signature back pocket squiggle design
and then throw caution to the wind by changing it every season
with new back pocket designs – an explosive trend that
scores of denim brands adopted.
In 2002, 7 For All Mankind expanded its line to include a
complete Men’s Denim Collection that has been enjoying
the same rapid growth as the women’s business and remains
the fastest growing segment of sales. The Company has also
added women’s and men’s shirts and outerwear in
fabrics such as corduroy, velvet, twill, and satin; women’s
skirts and launched a Children’s Denim Collection in
the Fall of 2005.
The brand’s offerings also continue to expand through
innovative collaborations such as the creation of a 7 For
All Mankind / The Great China Wall Collection in 2005 and
the launch of its newest brand, More7 by Ron Herman Design
Studios.
7 For All Mankind teamed up with fashion designer Zac Posen
for a limited edition capsule of jeans in the fall of 2005
marrying Posen’s high-end couture fashion design to
the premium denim world. Exciting partnerships that push the
envelope of design and creativity are now a signature part
of the brand’s exploratory endeavors.